Superwinch Adds to Industrial Winch Sales Team

July 27, 2017

For immediate release:


Superwinch Adds to Industrial Winch Sales Team


Superwinch, a leader in manufacturing world-class winches for industrial and consumer applications has announced the hiring of of Al Cruz as Industrial Sales Manager for Latin America, and Southern Pacific Region. Cruz comes to Superwinch with 16 years of sales experience in 4X4, powersports, and industrial markets serving Europe, and Latin America. Cruz’s experience ranges from business ownership to his most recent success in sales for Ingram Micro.


“Al knows his market and sees great opportunity for Superwinch,” says VP of Industrial Business Mark Jurman.  “Al’s taking our brand into new regions and finding new applications.  It’s an exciting time at Superwinch.”


Al is based in Superwinch’s Florida office and can be reached at 860-382-3720 or



 About Superwinch

Superwinch’s 45 years of experience is unmatched in engineering, designing, building and testing winches for recreation, recovery, industrial, utility and military pursuits. Superwinch's global manufacturing facilities have grown to manufacture a broad range of winches; from electric to hydraulic, worm gear to planetary gear, and lead the marketing in advanced winching control. 


Superwinch 1,000 to 50,000 pound capacity winches can be found in diverse industries and applications across the globe sharing Superwinch's trademark first class design, quality, value and solid construction for safe, simple and reliable operation. Learn more at